THE PERFECT CAR
The Challenge: take the two most beautiful cars ever made, the sexiest babes on wheels that ever happened to roam the planet, and put them together, literally. If this sounds totally crazy to you, it’s because it is. Nobody attempted something so complicated, before. The technical challenges are enormous even to the most skilled team of mechanics and nobody, it must be said, ever dared to touch these holy icons of design: two sweethearts which rank in the top 5 Car of the Century, a hall of fame where Ferdinand Porsche, no less, figures as the first and foremost Car Engineer of the Century. Citroen DS, designed in 1955 by italian designer and sculptor Flaminio Bertoni, is still considered today the most advanced car ever produced, for the amount of innovation it had in every detail.
The two cars are totally different in weight, shape and dynamics, not to mention horsepower, and you can’t simply cut and glue them together. Nevertheless, we decided to give it a go anyway and, before getting started, we invited for a beer Stewart Johnson, a former engineer from Inter Box Mechanics, and probably one of the most regarded experts in the field. After a quick look at our drawings and scale models, he dryly asked: “where are you going to place the engine?”. Good question, we thought. Carried away by our own enthusiasm, we totally forgot that to fit a Porsche 911 engine into the rear bonnet of a Citroen DS is as easy as squeezing a pumpkin into a pea pod. “If you shift the engine 90° horizontally,” Stewart suggested, “and slide the backseat 10 inches forward, you get enough room. You want a lower center of gravity on a car that’s going to be longer and higher than a regular 911.”. Our question to Stewart Johnson, at that point, was quite obvious: “would you consider to be the project leader?”. Stewart accepted, at one condition: to be the first to drive the 911DS.
Above: one of Brandpowder’s preliminary sketches before the cut-and-weld phase. Below: the cars’ overlap view showing matching touchpoints for potential assembly.
Above: the 911 block with its classic ‘flat-chest’ boxer shape: an engineer’s dream and a masterpiece in design. Below: model cars were adopted for an initial assessment of weight’s distribution, aerodynamics and maneuverability. We soon realized, though, the only way to crack down on problems was to go full scale on the real thing.
Above: Jim Lurpak, concept designer at Brandpowder, sketching a first draft for the 911 DS. Jim’s talent has been fundamental in streamlining not only two separate bodies but to harmonize two worlds into one.
Above: 3D was essential to build virtual models of the joining parts. Merging the original shapes of both cars into one was the hardest part. The task was not just technical. We did our best to preserve each car’s distinct, individual personality.
Above: Stewart Johnson, checking the overmatching of the welded parts. This is the only picture where we caught him smiling.
The 911, cut and stripped off everything, waiting for assembly. The body has been painted with a coat of Hempel, anti corrosion primer. In the end, we opted for a custom made aluminum chassis as a flatbed to hold the two cars together.
Above and below: front and rear view of the stunning 911 DS: the first ‘Porsche Citroen’ ever made. Ralph Klein, a British test pilot we called for an opinion, at the end of a full-day drive, couldn’t hold his enthusiasm:”Guys! It’s like I’ve been drinking German Champagne!”.
Above: seen from behind, the 911DS looks rather inconspicuous. Nobody can imagine a turbocharged 3000 cc, 260hp rests under the bonnet. This engine is known for its exhilarating acceleration coupled with challenging handling characteristics and extreme turbo lag. The air cooled system has been replaced with a forced water cooling pipeline. The solution of extra large tyres and an extremely rigid chassis guarantee exceptional stability. At high speed, though, the acoustic comfort is far from the silent luxury of a Citroen DS but this is, after all, a sportscar.
Below: to a less expert eye the front view of 911DS looks just like the original 911. Porsche enthusiasts might be disappointed by the higher windshield, but this was a necessary trade off in order to reach the right attack angle with the Citroen DS’ body part.
Once presented to the press, the 911DS caused a stir. The car has been under the media bull’s eye since day one. Not all the press has been favorable. Quite the opposite: 911DS’ personality is so strong to split opinions in two. Among many enthusiasts (83%) we also accepted a bit of criticism. Below: Car Mag compares, not without a bit of sarcasm, the 911DS to a German Champagne.
This magazine gave us a great idea, so we invited Mrs Angela Merkel and monsieur Francois Hollande to see our car. After all, the 911DS represents the effort of two Countries, a genuine attempt to join their energy and talent into one thing. We hope Germany and France will be inspired by Brandpowder’s story, as a metaphor for a better and greater Europe.
Angela Merkel showed great interest for our project but didn’t like the idea to drive the 911DS: “I’m not much into racing,” she told us. ” This is boys’ stuff.” Francois Hollande couldn’t resist the thrill but didn’t take the driver’s seat. He kindly asked his chauffeur to take him for a short drive around the Hockenheimring circuit. We celebrated the historic moment with a bottle of Keller Riesling 2005. We were delighted to discover, by the way, that Germany produces one of the finest Champagne in the world.
Above: 911DS was awarded Car of the Year 2015 by prestigious German firm Autocult. Two versions have been produced, in limited edition of 333 pieces: 1:43 and 1:18 scale model. They went sold out in two weeks.
Want to know more? Please check ninelevends, Brandpowder’s website entirely dedicated to the project. We are currently looking for an investor who’s interested to own the real thing, a 911DS we are ready to make with custom-made specifications. For more info: postmaster@brandpowder.com
107 Comments
Join the discussion and tell us your opinion.
Great stuff. The Porsche team should have thought of this before inventing Panamera….much better this one. And you have the DS trunk much more spacious. Are you planning for the 7 seats diesel version and do you produce original roofbars ? Thanks mate.
Hello Mr. R,
we don’t know about the 7-seat version, but we can arrange to attach to your 911DS a nice Airstream caravan, just to give that extra gispy touch.
Thanks for writing us!
The BT
So, the DS exist in “station wagon” – it would be funny to set its rear frame on the front of the 911. What could also be fun : front light of the DS21 (not ID), insert in the front of the 911 (with directed headlights, of course).
http://faimg1.forum-auto.com/mesimages/192815/citroen%20ds%20break.jpg
And, maybe the front of the DS and the beautiful ans so sensual and brutal “ass” of a 911 Turbo 1974 … Next dream 🙂
http://mountainhighmotoring.files.wordpress.com/2010/10/112_0605_ptw_01z1974_porsche_911_turborear_overhead_view2.jpg
That’s an idea, Patrick!
Thanks for writing your comment,
The Brandpowder Team
Too bad the photo’s of the guy sketching and the modelcars on the pictures are photoshopped.
Makes it unreal and fake.
Thanks a lot for your comment, Manuel.
Just some food for thought: isn’t life itself photoshopped, nowadays?
Best Wishes,
The Brandpowder Team
Interresting idea! I doubt it will work… You’ll need to stretch the front wing of the 911 at the bottem. I’ve measured the 1:18 models and the front wing is 3 mm shorter. That is about 9%.
If you want to give it a go, you are welcome in my workshop!
http://www.modelcarworkshop.nl/UK/Gallery/Porsche_911_Targe_Elfenbein_Weiss.html
[…] and horsepower, they managed to pull it off and the final result is undoubtedly impressive. Head here to see the project more in depth. Filed […]
[…] more at Brandpower […]
Good job gentlemen!!!
But the perfect car need an engine….. where is it? 😉
Hello Pierre,
the engine is our enthusiasm. 🙂 And we keep it under the bonnet.
The Brandpowder Team
I love it!! I rode in a DS when my dad was stationed in Germany (66-69) and have a friend that has a 911. What I’d like to have seen is the inside and the motor compartment…other than that GREAT JOB!
Hello Michael,
thank you for your message. We’ll try to add some pictures of our project. You are not the only one asking for more technical details.
Best from all of us.
The Brandpowder Team
[…] Porsche Citroen 911 DS mashup it’s actually real, not a CGI. head over to Brandpowder to read abotut the making of. […]
Thank you Bangorama!
The Brandpowder Team
[…] if you take two iconic cars together, do you get the perfect car ever? Brandpowder decided to create that car, they took two legendary cars which are in the top 5 Car of […]
You forgot to include these photos in your build. Nice work!
http://www.irtspeed.com/yahoo_site_admin/assets/images/finish_shot_1.11575027_large.JPG
http://www.irtspeed.com/yahoo_site_admin/assets/images/finish_shot_2.11575224_large.JPG
Thank you mate!
The Brandpowder Team
[…] and horsepower, they managed to pull it off and the final result is undoubtedly impressive. Head here to see the project more in […]
[…] From the crazy folks at Brandpowder… […]
Thank you nineelevenophilia for your nice words!
We like your name, full of passion and a drop of irony. Well done!
The Brandpowder Team.
I can’t wait until the new issue of “car mag” shows up on my doorstep. I’m looking forward to the review of the new Ford Mondeo, which isn’t sold in the U.S. under that nameplate (it’s the Fusion here), even though the accompanying photo is of the Ford Evos concept.
Of course, that is assuming that there’s anything remotely real on this page. If you want to go viral with any modicum of credibility, you have to sweat the details.
Thank you very much Kevin,
for your feedback. We’ll keep your suggestions in mind. And now, let’s go back to work!
The Brandpowder Team
[…] A Scene In Between: Tripping Through the Fashions of UK Indie Music 1980-1988. Interesting, but it feels like fashion was perhaps the least interesting aspect of the era / entertaining Porsche / Citroen hybrid. The background story. […]
[…] folks at Brandpowder are behind the creation, which we surmise was an exercise in design rather than an actual, […]
[…] folks at Brandpowder are behind the creation, which we surmise was an exercise in design rather than an actual, […]
[…] folks at Brandpowder are behind the creation, which we surmise was an exercise in design rather than an actual, […]
[…] folks at Brandpowder are behind the creation, which we surmise was an exercise in design rather than an actual, […]
let the purists winge. unique idea, brilliantly executed. well done, boys. my only question is:
what do you have in store for the halves of the two cars you didn’t use?
Hallo Klee,
thank you for your question.The other halves have been auctioned to car fetish enthusiasts in Germany.
The Brandpowder Team
[…] would have ever thought to fuse the 2 cars into one vehicle? The visual communications company at Brandpowder, that’s who. The new Porsche Citroen 911 DS takes the best parts and design aesthetics from […]
[…] folks at Brandpowder are behind the creation, which we surmise was an exercise in design rather than an actual, […]
What a horrible waste of a good DS.
heya team,
since I have not found any e-mail address of you, I ask in this way:
may i blog your photos of the Perfect Car on my Blog (http://www.lordmat.de), please? With your Credits of course 🙂
thanks!
cheers
mat
Sure you can, Matthias. Thank you for dropping a line.
the Brandpowder Team
It’s a shame it’s not real in some ways, but then again I suppose the grand purpose of creating something like this in actuality would be fairly fruitless. The concept looks quite nice, but awkward – perhaps not as great as the sum of its parts.
[…] folks at Brandpowder decided to find out. At least virtually. The text starts out rather believable, though it contains a few strange […]
[…] folks at Brandpowder decided to find out. At least virtually. The text starts out rather believable, though it contains a few strange […]
[…] The Perfect Car — 911-DS. Um… Wow… (Via danjite.) […]
[…] folks at Brandpowder are behind the creation, which we surmise was an exercise in design rather than an actual, […]
[…] folks at Brandpowder are behind the creation, which we surmise was an exercise in design rather than an actual, […]
[…] Se você quer saber mais sobre este ousado projeto e está com seu inglês em dia, clique aqui e vej… […]
Dear Quatro Rodas,
muchas gracias para su articulo. Nuestro proyecto de 911 DS serà realizado pronto, gracias a sponsor que no podemos revelar para ahora.
Nos tendremos os informados. hasta pronto,
El Brandpowder Team
[…] Brandpowder via […]
Hello Ausmotive,
we like your comment on storytelling and you definitely got it right. You might be surprised to know, on the other hand, we are currently in touch with sponsors who are interested in giving this prototype the chance to come to life. Sometimes the borders between imagination and reality are blurred.
Thanks for posting 911DS in your pages. We’ll keep you updated.
The Brandpowder Team
[…] Team von Brandpowder hat einen richtig schicken Porsche 911 Remix mit einem CITROËN DS kreiert. Aus 2 mach […]
Danke 1000, lordmat.de,
Sorry we don’t speak any German, but it’s a privilege to receive attention from the Country that gave the world the beautiful 911!
Best Wishes from the Brandpowder Team
Very clever, BP – and, actually, I’ve always believed Porsche modeled the 911’s schnoz after the DS’s natty nose. I’ve reposted your piece at http://zzoottland.blogspot.com/.
Hello Zzoott,
your articles are very zzoott and we like your unconventional approach to topics. Thanks a zzoott lot for publishing our story on your pages!
A big zzoott from the Brandpowder Team
Hey guys,
may we publish your story and pictures on motor-talk.de?
Regards, Constantin
hello Constantin,
of course you are welcome to do it. May we ask you to put credits?
Best Regards,
The Brandpowder Team
Thank you very much. I’ve put credits under each picture and a link to your blog: http://www.motor-talk.de/news/franko-germanische-sport-saenfte-t4743822.html
Regards, Constantin
[…] Die Idee entstand auf Papier: 911-Front und DS-Heck Quelle: brandpowder.com // Deshalb muss der Gedanke, diese beiden Fahrzeugklassen zu kombinieren, aus unserer Zeit stammen. Sportliche Limousinen à la BMW M5 oder Audi RS6 haben sich längst etabliert. Doch so etwas gab es noch nicht: Die Designer von Brandpowder haben eine Citroën DS mit einem Porsche 911 kombiniert. […]
Danke Motor-talk.de!
Das Brandpowder Team
[…] из Brandpowder скрестили классические автомобили Porsche 911 и Citroen DS, два […]
[…] of a Citroen DS. According to visual communications firm Brandpower, this project’s goal was to create the “perfect car” through an elaborate engineering and design process that would meld the Porsche and the Citroen […]
Dear Automobilemag,
Thank you for your cover article.
The Brandpowder Team
[…] Brandpowder En Diariomotor: Medio siglo al son de un bóxer: 50 años del Porsche […]
Queridos amigos,
muchisimas gracias por su articulo publicado en anunciosdecoches.net. Nuestro espanol no es demasiado bueno ma vamos a contestar en su lengua porque ès muy linda.
Estamos buscando uno sponsor para realizar el coche de verdad. Nuestro experimento logrò, hasta hora, mucho interès desde mucha gente, incluidos expertos que trabajan para estas oficinas. Nos agredeceria tener contactos con vosotros por el porvenir. Disculpe los errores.
Hasta luego,
The Brandpowder Team
How about a 2CV-Beetle mash-up next?
Thanks Dave,
may be we can do that in the future and if we’ll do it, we’ll mention you for sure.
Best from the Brandpowder Team
[…] Kažkas iki skausmo nepažįstamai pažįstama, ania? Čia ne tas, nei anas, o abiejų sintezė. […]
We agree, my friend,
what we did is not 100% respectful of these cars. Take it as an experiment.
Thank you for your comment.
The Brandpowder Team
brilliant idea !! , …. I don t know what people expect :))) this is stylish , cool , classy and different , … very nice , ….. porsche enthusiasts feel violated ??? , open your mind , nobody is trying to steel your myth :)))) .
Hello Luc Best,
we do our best (pun not intendend) to provide people with nice stories. We apologize with all Porsche and Citroen purists for our attempt. We really love these cars.
The Brandpowder Team
Love it the car, incredible quality pictures and I love how you’ve written the story, I just WANT to believe it. Shared the pictures on our facebookpage with a link to this page. Kudos to the geniuses!
Thank you so much Lekkersturen,
for your kind comment. It was a good opprtunity to discover your beautiful website!
Keep in touch,
The Brandpowder Team
Long time Citroeniste here. I rather like it- a definite twist on an old idea. For the engine and driveline, could it be installed to the front? The original DS concept was to have a flat six, so dropping a Porsche motor and trans in up front is not beyond the pale.
I would love to do the electrical system on that.
Hello Bill from Hotrodelectric,
electric details are fairly simple in old cars, compared to new ones where electronics command everything, even the driving, like in the case of the last Mercedes S-series and some top BMW prototypes, not to mention the Google self-driving cars we see almost regularly roaming on California roads, with a geek on the passenger seat checking the vehicle’s behavior on a keyboard, probably connected to satellite gps, sensors and mambo-jumbo software.
Our job was complicated on several technical tasks, mostly on matching two design into one, without incurring into something arrogant or ugly. We received contrasting feedback. The purists feel outraged. With reason, probably. But many people gave us a lot of fuel with their enthusiasm and participation. You are one of them. Thanks for writing.
The Brandpowder Team
[…] -@brandpowder.com […]
So, no engine details? The original DS was designed with a flat six aircooled engine forward of the massive transaxle with the giant inboard disks. Sadly, the development was not along far enough when production was scheduled, so they stuck the old agricultural four in it, making room for it to stick between the front passengers’ feet. Did Ferry Porsche have a nice boxer six in 1955? If so, it would be great to see it in a cutaway of the DS911.
Thirsting for something really odd? My pages show my Steam Citroen, but I did not realize it was culturally permissible to include Porsche parts.
Dear Mr Petersen,
the Steam Citroen is a masterpiece of poetry and design. It must have been an impossible task, in the beginning. We bow to that. Given the great attention we received for our project, we are going to publish further details soon. Thank you fro writing and sharing your story with us.
Best Regards,
The Brandpowder Team
[…] gens de Brandpowder ont décidés d’associer deux icônes du design et deux des plus belles voitures jamais […]
Cheri Laboiteverte,
we like your website. Full of inspiring material, digital and anagogic, online and offline. Great stuff. Thanks for publishing our car.
The Brandpowder Team
[…] Další fotky a informace můžete najít přímo na internetových stránkách společnosti Brandpowder. […]
Thank you for your article, auto-mania. We translated it with google’s instant translator. Very interesting indeed the other version of the DS you showed at the end of your post.
The Brandpowder Team
[…] folks behind Brandpower have created a DIGITAL project combining the front-end of a first generation Porsche 911 with the […]
[…] a pegadinha do Brandpower foi muito além da salada visual: em sua página, a equipe inventou uma complexa e hilária história sobre como o projeto foi executado – que é escorada por alguns detalhes técnicos […]
Now, you’got to add the Porsche’s back with the DS’s front, to have a great Citrorsche with two engines! A push-pull monstre! 🙂
Dear Pedro,
somebody did it, after looking at our car. Lutz Valdeig was probably really inspired by our 911DS, because the end result is not bad at all. You can see his work here
Thanks for writing us,
The Brandpowder Team
Good job gentlemen!!!
But the perfect car need an engine….. where is it? 😉
Dear Caroline,
thank you for your comment and your smiley. The car engine’s is placed, shifted 90° on the vertical axes, in the rear bonnet. It’s too big to fit in a picture. But the main engine is our enthusiasm and passion, and we hope you had a glimpse at least at this one. 🙂
Best from the Brandpowder Team
[…] “The Perfect Car.” […]
Hello Michihisa,
thank you for posting on your website. You have pretty good stuff on display, and interesting links.
Best Regards,
The Brandpowder Team
[…] https://www.brandpowder.com/911-ds-the-perfect-car/ […]
Dear Capitaine Courageux,
you might be right in what you said, and you’ve got a point on your nice article about the heritage of this beautiful car. Also the Citroen Maserati raised, back in the Seventies, some controversy. Nevertheless, we think it’s still a beautiful, original car. The history of design is also constellated by irreverent and rule-breaking ideas. Thank you fro writing us,
The Brandpowder Team
[…] Más información | brandpowder […]
[…] Más información | brandpowder […]
[…] Via Brandpower. […]
[…] Jim Lurpack de la casa de creatie brandpowder a fost cel care a s-a ocupat de schite si de contopirea armonioasa a celor doua masini. De […]
Guys, do you have eyes?
How did you imagine that will look an elegant body as DS with some wide tires like buldozer tracks? I can tell yo how: Stupid!
Ad how in the name of god you imagine that will look some brushed aluminum, as the rims are, next to chrome details as DS have on handles, lights, windows ornaments and so on? Not to mention the design of those rims. You don’t see that the rear axle is half hidden under cars body? Those spokes are not fitting into that look, it needs some plain design as a disk or much smaller spokes as bycicle has. Not those ugly big ones that are half hidden under body. But after i have seen your choice of combining brushed aluminum with fine chrome details this is a “small detail”.
Sorry guys, you are not designers, you are mechanics!
Thank you for your comment, Denvarel!
Your words are like melted iron. They are charged with outraged disgust and disappointment. They reveal your set of values and your sensitivity in aesthetics. We like this passion, the vehemence, even the insults. Yes, we definitely want to hear more people like you. Nasty but honest.
A big hug from all of us.
The Brandpowder Team
[…] Brandpowder, an independent Design firm that develops unconventional projects, introduced a sensational […]
Why didn’t you make a second car with the DS nose and 911 tail?
Hello Mattew,
somebody did it, after looking at our car. Lutz Valdeig was probably really inspired by our 911DS, because the end result is not bad at all. You can see his work here
Best Regards,
The Brandpowder Team
[…] hat eine wunderbare Geschichte zur Entstehung des deutsch-französischen 4-türigen Sportwagens veröffentlicht und geht sogar so […]
Thank you for posting our car,
may we bring to your attention that the source is not, as you mention, diseno-art.com, but brandpowder.com.
Kind Regards,
The Brandpowder Team
[…] Si tous les goûts et les couleurs sont dans la nature. Pour le site « Brandpower » sur terre il existe 2 plus belles voitures. La Citroën DS et la Porsche 911. Alors, pourquoi ne pas créer « THE PERFECT CAR » en mixant les deux ? La suite de l’aventure est ici (en anglais). […]
Merci beaucoup, Antoine!
and that’s about all the French we know, but this is just to show you we appreciated your post.
Kind Regards an…a bien tot!
The Brandpowder Team
Dear Brandpowder Team,
as a Franco-German I have to say: Dis wars á Nice itea!
You have my full admiration for your Renderings. Those show that not only two cars were blended but at least 8: 2 for the front shots, 2 for the rear shots, and another two each for the left and the right side.
Great idea to use Doorhandles with the size of big Cucumbers on the near side. I like the 4 convertible Headrests (DS-sized from the drivers side view, Porsche-sized from the near side) as well as the changeable sets of taillights (Orange/Red and Red) and the to Sets of backup lights. Even the muffler is flippable within its own axis between two Photos, this is awesome too.
The two frames of the rear window should not go unmentioned as well as those of the two front doors…
I could go on like this forever, but I have to get back to my own Photoshop Disasters now – they are waiting to be finalized.
I am sure you will excuse my bad English, as it is of likely quality as your knowledge of these two famous German and French cars.
Best wishes for your next coup
Edward
Thank you Edward,
you have a keen eye for cars. We appreciated your comments and yes, you’re right. We are rookies, and far from being perfect.
All the best,
The Brandpowder Team
I believe this to be a hoax but nevertheless, why not also an SM/Panamera?
http://citrotech.se/temp/fy_fan.jpg
Great idea! Thank you.
The Brandpowder Team
Hi again,
this is my humble composition of a european dream car. Citroen SM 4 Door Sedan. I just turbo charged the Maserati engine to make it competitive to your 911 DS.
http://tinyurl.com/oj8hopf
Kind regards and salut
Edward
Impressive!
As if the DS wasn’t Avant-Garde enough.
Well done.
Matt
France
[…] So Brandpowder took the Porsche 911 and the Citroën DS. The two cars are totally different in weight, shape and dynamics, not to mention horsepower, and “you can’t simply cut and glue them together.” Nevertheless, they decided to give it a go anyway. Take a look at the process and the endresult! […]
But the front of the ds had a lot of innovation in it too, so a ds front and 911 back would have been better imo.
You would have the innovative turning headlights of the ds and the sportiness of the 911, maybe also reuse the pneumatics of the ds or like a sportier stiffer version of them.